The first time I heard that someone made an entire movie about the Helvetica font, I couldn’t believe my ears. A movie about a font….really?
I rented it on Netflix and so glad that I did. I’m thinking about have a “lunch and learn” showing for our department. Of course, the invitations had better be in Helvetica…[youtube https://www.youtube.com/watch?v=VDLPAE9wLEU&rel=0]
Helvetica is a feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typeface (which celebrated its 50th birthday in 2007) as part of a larger conversation about the way type affects our lives. The film is an exploration of urban spaces in major cities and the type that inhabits them, and a fluid discussion with renowned designers about their work, the creative process, and the choices and aesthetics behind their use of type. More>>